Community Project: Blizzard

Welcome to the third blog post in the “Warcraft Community’s Top Things To Do Before WoD” series! Today is a shorter, yet just as important post.

I was surprised that this topic was suggested so many times, but the more I think about it, the more logical it is. This topic is all about the people who bring World of Warcraft to life: Blizzard.


For some of the Community, Blizzard is a mild irritant in the background. For others, the company and what it represents is much more important. I think the majority, ourselves included, only really consider them when there’s a problem or an issue that needs resolving. However, when you really think about it, if you invest a lot of time and money into a game, as we do, Blizzard plays a bigger role in your life than you would at first admit.

Some of the comments left for the Project were lovely:

“Blizzard has been making quality games since the olden days. I have been playing for a decade and don’t intend to stop any time soon. Blizzard continues to impress me.” (@CakeHasVitamins)

Blizzard have a pretty important job. We rely on them to look after our game, our money, our information and our enjoyment. We also rely on them to produce regular content (no comments please!!), to fix problems, to keep the servers running.  Some may say that that’s just their job, but we all know that for many, Warcraft isn’t ‘just’ a game.


I quickly asked twitter whether they trusted Blizzard. I don’t want to be technical… I want a gut reaction. Do you trust Blizzard with your game and your money? Some were hesitant, others responded without hesitation.

Here’s a cross section (for some reason my pc won’t print screen twitter, sorry!):

  • @Casually_Casual: “I guess my answer is NO. I dont trust anyone to do the right 100% of the time when they exist to make money.$=Evil”
  • @Epic_Insanity: “I trust blizzard. Why? Because I trust a company built by gamers for gamers. They play the games they build. They are passionate about their work & their customers. Sure they may upset me, but I haven’t walked away after 10 yrs. nor them from me”
  • @Marathal: “Yes I do, as a company as large as they have grown in 10 years, I believe they do all they can to protect my information and provide me with entertainment”
  • @Pallimmanis: “Yes, because they haven’t done/said anything to make me NOT trust them.” (this one came a few times)
In fact, out of all the responses I had, only one said they didn’t. Perhaps this is testament to the company and their customer service. No, this post isn’t something to “do” before Warlords, but the community was so resoundingly enthusiastic about the developers, I had to include some of the positive comments!
What about you? Are you happy that we’ve included Blizzard to remind the community that we have approachable, friendly devs? Or are you not a fan?
  • @CakeHasVitamins
  • The responders to this twitter thread.
  • Many others who are featured elsewhere in this project – go read the posts!

Entertainment, or a whimsical distraction?

What we’re talking about, of course, is Blizzard’s new “webisode”, Azeroth Choppers.

So, some guys at Blizzard, instead of focusing on getting the content out that 6million people are waiting impatiently for, have decided that they actually want to plow money and resources into a series of films about some other guys creating some motorbikes.



Aside from the fact that I hate the stupid word “webisode”, the whole concept has seemed a bit… silly to me. I expected to see a lot of the design process, seeing as Blizzard designs stuff. I also expected to see Blizzard people do a lot of the presenting, talking us through ideas and showing us some techniques or technology… seeing as that’s what they do. Finally, I kind of expected the main Blizzard guys to be building… or at least present… in the process. I’m a bit confounded that none of these things really happened to be honest.

Okay, okay, we got to see Metzen being all pro-Alliance (making a principal or whut?) and even some back-stage Sky Golem design (how exciting! Not). They even flew some Blizzard guys out there to inspect the bikes and give creative input which sounds like a great use of their time. No seriously, I hear everything is ahead of schedule with Blizzard games currently…

Meh, who am I to comment on their business plan and resource use? After all, I’m just a consumer who contributes a teeeeeny tiny percentage of their gross income. /sigh

Although I was disappointed I didn’t see more designing and more of the Blizzard people and their processes, the final bikes did look amazing.. I also thought since they had gone to the trouble of making it a (here comes that word again!) “webisode” series, it could have been longer and more detailed. I thought it was a bit of a shame the guys working on the bikes hadn’t played World of Warcraft before, and that it took them 5 episodes to introduce them to it. A good idea not properly thought though, or a bad idea dressed up with some Blizzard pajazz? Not sure.

I suppose I’m kind of taking the stance of: “If you’re going to do something, do it properly”.

I think it’s a really wasteful use of time at the moment, considering all the gripe with the slow release of the expansion. We know there are different teams working on different elements etc etc etc but actually, we want content, not 8minutes of making bikes a week. People are so starved for news that they want, no, they NEED the tiniest bit of Blizzard goodness.

The end result of each bike was pretty incredible, and I must say, I prefer the Horde bike with its tusks and chains. I would have liked to have seen a mock up of each design in-game before I vote, as the translation from real life to screen could be very different.

We would both love to be tempted back to WoW with the promise of an awesome new mount, but this isn’t news and it isn’t content! It isn’t anything, except 10minutes of some dudes we don’t know putting together a cool looking bike based on a game some haven’t even played. Nice try, Blizz, but we’ll get excited when something real happens. KK? Thxbai.













Ta-ra a bit, luv.

I thought I’d enlighten you all with a bit of our native Midland dialect in the title. Hope you all enjoyed it 😉

The primary reason for this post, unfortunately, is to announce that we have unsubbed from World of Warcraft for the time being.

You may have read a few posts back that we, especially I (Mrs B), have been really bored with the content left available to me. I have achieved *most* of what I am able as a solo casual player with limited time for play. I even ventured into much-hated PvP in a desperate attempt at re-lighting the beacon of interest, but it just didn’t happen.

As with any game, especially one that you pay a subscription for, value for money is a huge factor, and paying £18/month for a game you are logging into once a week  for an hour of challenge modes just seems like a tragic waste. It was mainly this factor that played the most important part in our decision.

Don’t misunderstand us, we are not unhappy with the service Blizzard provide, but just bored and need an extended break. We WILL be back, definitely before Warlords, and most certainly be very excited for the new content. We still love you, Blizzard, but with few lines of progression left available to us as casual players, we have to draw the line somewhere.

It does make us sad that we hear of many people going down the same route. It also makes us a little cross (for want of a better word – we aren’t really cross people!), that Blizzard implies it will get content out quicker then makes no more utterances about this over the 6 months following. It seems like recently, the company has been drip feeding the community information – Artcraft, blog updates etc – to keep the public at bay. But is it really working? We think not.

Yes, we all want a quality product, and yes, we all want value for money. What we don’t want is coining of a catchphrase (yes, looking at YOU “Soon TM”) which is then used to fob off the public and a year between any content release. There is a fine balance which I think most of us could argue just has not been reached. Moar communication please, Blizz!

As for the blog, we’re a bit uncertain about what to do – should we blog about the other games we play, would people be interested to read that? Or, just start it back up when we return for the Warlords pre-expansion hype? Let us know!